The Perfect Pair: Why Print + Digital Advertising Work Best Together

Your ideal customers aren’t just in one place—they’re flipping through Stroll, scrolling social media, and browsing online. That’s why the smartest marketing strategies don’t choose between print and digital—they use both.
Meet Your Audience Wherever They Are
Your ideal customers aren’t just in one place—they’re flipping through Stroll, scrolling social media, and browsing online. That’s why the smartest marketing strategies don’t choose between print and digital—they use both. Print gives your business a lasting presence in the hands of affluent homeowners, while digital ads provide instant engagement and action. Together, they create a seamless, high-impact strategy that keeps your brand top of mind.
Amplify Your Brand Recognition
What goes together better than salt and pepper? Print and digital advertising. Print ads build trust and credibility with beautifully designed, high-quality placements. Digital ads reinforce that message with interactive content, driving engagement through clicks, videos, and real-time interactions.
Create a Multichannel Advantage
Marketing success is all about visibility—and the numbers prove it. A single-channel campaign averages a 5.4% engagement rate, while campaigns using three or more channels see engagement rates as high as 18.96% (marketing.com). That’s why Stroll’s hyper-local print ads work even better when combined with a digital presence, giving your business multiple touch points to connect with your ideal audience.
Consistency is Key
Print advertising allows you to tell your brand story in a way that feels personal and exclusive, while digital extends that story through videos, social media, and targeted online content. When your messaging is consistent across platforms, your brand stays relevant—whether homeowners are turning pages or tapping screens.
Measurable Success
Digital ads offer instant insights—clicks, conversions, engagement. But print advertising isn’t left behind. By using tools like QR codes or custom URLs in Stroll, you can track how print ads drive traffic to your website or social media. This data allows you to refine and optimize your marketing efforts for maximum return.
More Reach, More Impact
Today’s most effective marketing strategies don’t rely on just one medium. By combining Stroll’s print advertising with our in-house digital solutions, your brand can maximize exposure, increase credibility, and drive more meaningful engagement with affluent homeowners in your community.
Want to see how print + digital can work for your business? Get in touch with your local Stroll Area Director today!